Regardless if you agree or not with the Stimulus/ARRA - there are ways that business can capture funding - as the money will trickle down through federal/state/local contracts & grants.
Those with the advantage will clearly be the companies who have established relationships and a contract vehicle such as the GSA Schedule. New-comers can still capture funding by partnering with these companies as they work to build relationships with the client - the government.
B2G is a great market to enter to diversify your client base & mitigate risk - although it is not a recession proof industry. It should be viewed as a long-term investment based on relationship building.
How does the government buy? Usually through simplified contract vehicles such as the GSA Schedule. Why does the government buy? RELATIONSHIPS! This aspect is no different from B2B. Government is risk-adverse for the most part, so the relationship building should be a primary focus along with competence and understanding of your solution.
Jennifer Schaus
Jennifer Schaus & Associates
Washington, DC
http://www.JenniferSchaus.com
JSchaus@JenniferSchaus.com
2 0 2 - 3 6 5 - 0 5 9 8
Guest Blog on Stimulus Funding Projects:
http://www.PublicSpend.com/Blog
No comments:
Post a Comment